Urai Iccher Ghuri

BACKGROUND Bangladesh is a multicultural country where celebrating traditions and culture is embedded in our blood. Shakrain Festival is one of those occasions which has been celebrated for a long time in and around Old Dhaka (the buzzing and culturally enriched part of the city) during a specific time in the Bengali calendar. It portrays […]
Haater Guru

BACKGROUND We conceptualized and executed a web based & mobile optimized microsite called “HaaterGuru” (Translation : Guru of the Cattle Market), which basically used crowd sourced information and updates from general people in the cattle market to show real time information about all the major cattle markets of Dhaka, starting from price graphs, live pictures, […]
Cholo Bangladesh

BACKGROUND Cricket unites Bangladesh – a nation of diverse people. Grameenphone, the leading Bangladeshi TELCO decided to unite the entire nation under one single platform. Magnito Digital was responsible for inspiring the online audience and connecting them with the Cholo Bangladesh campaign. OBJECTIVE The strategy was to ensure that our cricket loving population could directly […]